A beautifully staged home sells faster. Stage yourself with a compelling personal brand, Stacey Ross Cohen writes, and you'll find an enthusiastic audience of buyers and sellers who need you.
Can a $1 price tag get your lagging listing off the books? The Download
As the $1 listing trend gathers steam, it's time to take a closer look at how it works and whether it's right for your sellers.
The $12,000 monthly marketing spend you didn’t know you were wasting
Hidden costs are holding real estate marketers back — and most don't even realize it's happening.
100% commission, 110% support
Why industry perception of the 100% brokerage model isn’t reality.
Avoid these 6 real estate branding mistakes
How to identify and fix the common branding missteps that erode trust, confuse clients and stall your growth.
The 7 things agents should stop doing (and what to do instead)
If you want different results, Jimmy Burgess writes, start doing different things. Stop doing what used to work, and start doing what works now.
Can Sitting on My Fire Escape Result in Fines to My Landlord?
A violation will not likely be issued, but fire escapes must remain clear of obstructions and can be dangerous.
Putting it all together: The complete guide to working with athletes and celebrities
We've rounded up all five days of Cara Ameer's advice on working with high-end, high-profile, high-stakes clients from the worlds of sports and entertainment.
Recruiting smarter for brokerage growth: Now Streaming
Tune in to Inman Access as Vija Williams, head of industry at Place, offers insights for recruiting high-performing real estate agents to your brokerage.
Compass, NWMLS trade barbs in new legal filings
As Compass cited determinations made by a court in the PLS' lawsuit against NAR years ago in support of its cause, NWMLS called the brokerage's legal arguments "nonsensical."
It’s a higher-for-longer world, and we’re just living in it: Economist
Windermere Economist Jeff Tucker looks at recent economic indicators to determine if or when interest rates might finally come down.
How an agent becomes ‘the chosen one’ for celebrities and athletes
In Part 5 of her five-part series, Cara Ameer provides insights for both renters and purchasers, plus strategies for ensuring you become the go-to for high-profile luxury clients.
$1.2 Million Homes in Australia
New South Wales properties include a Queenslander in Billinudgel, plus a villa and a California-style bungalow in Mullumbimby.
Saving New York’s Midcentury Signs
The New York Sign Museum in Brooklyn preserves the stories of shuttered local businesses.
Nation’s largest MLS platforms experience compromised access
FlexMLS and Matrix provide software to major multiple listing services. A recent event forced users to reset their passwords — and prompted words of caution from experts
Conferences are goldmines (if you know how to film them)
Troy Palmquist talks with video content expert Ransome Tucker about why every agent should be capturing (and sharing) content at professional conferences.
How are you breaking down barriers for agents and clients living with disabilities?
On July 26, 1990, President George H.W. Bush signed the Americans with Disabilities Act into law. In observance, ensure your business is inclusive and easily accessible to everyone, broker Holly Brink writes.
Real Talk: Why the silver tsunami might crash before it crests
The recent One Big Beautiful Bill Act boasts many proposed boons for real estate, but not for silver homeowners, Rachael Hite writes. Informed agents see the big picture, and it's not so beautiful for older adults.
Will home sales rebound? Closely watched forecasts say, ‘Yes’
Economists at Fannie Mae and the Mortgage Bankers Association differ on how much room mortgage rates have to come down and how fast home price appreciation will cool.
4 ways brokerages build resilient, high-performing agents
As a broker, Thomas Mallette writes, it's up to you to walk the walk with your agents, providing the mentorship and guidance they need to succeed.
