The recent market shift has been a "great equalizer," accentuating the differences among brokerage models and the importance of agent count.
Evocalize describes its product as a "Collaborative Marketing Platform" that allows users to announce their services through an array of campaigns on Google, Facebook and Instagram
In just one week, you can make sure that every platform where you have a profile is fully updated with this handy-dandy checklist.
Brad Inman writes a letter to the real estate industry, published here in full, alongside the publication of Inman's Roadmap to Real Estate's Future that grew out of three days of conversations and insight at Disconnect 2023.
Nominations are now open for the 2023 Inman Innovator Awards. The winners will be honored at Inman Connect Las Vegas, Aug. 8-10, 2023.
There have been several instances within the past few years where the lack of a suitable office space has been the deal breaker for clients. Even if a home checks all the other boxes, office space can often be non-negotiable.
Timely exploration, adoption and smart use of this technology will help real estate professionals do more with less and focus even more on creating an impeccable customer experience.
Fannie Mae economists say jumbo mortgages and construction loans could get more scarce if regional banks tighten lending standards.
Persistent wage disparities and pandemic-induced familial stressors pushed single millennial women out of homeownership with rates dropping near the all-time low of 19.4 percent, according to a new Zillow market analysis.
The search behemoth far and away led market share for search portals, drawing 44 percent of all real estate web traffic, but CoStar's Homes.com leaped by bounds last month, according to an analysis.
This week, Byron Lazine and Nicole White discuss Josh Altman's view of California's proposed mansion tax, the tug-of-war between millennials and boomers, and the pain Zillow's CEO sees on the horizon.
The team closed the priciest sale in Orange County last year with a $55 million property in Crystal Cove and was named the No. 1 large team nationwide in the 2023 Ellie Awards. Terms of the contract were not disclosed.
Wondering what you missed this week? Find out with Inman's Top 5 most-read stories of the week.
Home365 is a technology-supported full-service property management firm that covers all costs of owning and profiting from real estate.
Never worry or wonder if you remembered to shut the garage door or lock the front door. With a system like Alarm.com, you can check in on a property remotely from anywhere in the world with an internet connection.
If writing a book seems like an impossible task, just know that it’s not. In the final part of this series, we look at how to write, what to write about, and who can help you make it more manageable.
There are 12 brand archetypes based on common themes, personality traits and marketing niches. Not sure what your “type” could be? Take our quiz to find out.
Make your social media efforts count by posting on the right platforms. Not sure which ones to choose? Here's three steps to help you determine which social media platforms are right for you and your business.
Getting featured in the press can be a game changer because, in addition to creating exposure, it also helps you become a recognized authority in your market. Marketing expert Jeremy Knauff provides a step-by-step strategy for connecting with members of the media.
Jarret Willis, a Black agent who worked at the Hamptons-based luxury brokerage, was smeared by epithets, including "Jafar" in reference to the "Aladdin" Disney movie, a white colleague claims.
