Get creative with ChatGPT and level up your marketing game

Watch the new Inman Access classes with Jeff Lobb and Philip Hordijk to learn how and when you should be using ChatGPT and the importance of marketing and finding a niche for your business.

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A 6- to 24-month nurture-to-conversion plan for your leads

The work doesn't end once you have a lead. Here's how to turn that possibility into profitability with a month-by-month conversion plan.

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5 years later, Anywhere CEO Ryan Schneider’s impact is everywhere

The quintessential GenXer, who took the helm of the the largest franchisor of residential real estate brands in the world in 2017, is a steady, inclusive, decisive leader, Brad Inman writes.

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5 mythunderstandings about real estate recruiting in 2023

Agents are more open to conversations when the market gets tough because they are looking for solutions that will help them get out of pain and help them thrive for months and years to come.

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Mauricio Umansky’s 7 steps for cultivating a high-performing team

Make sure you aren’t rushing into growth simply for growth’s sake when building your team, Mauricio Umansky writes. Take your time planning the structure of your company and figuring out what your ideal hire looks like.

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Bombshell multibillion-dollar commission suit now a class action

A judge on Wednesday granted class certification in a federal commission suit that could rock the real estate industry and impact how agents are compensated nationwide.

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@properties, Christie’s expand to Madison, Wisconsin, with affiliate

The independent brokerage formerly known as LeGrand Real Estate is the luxury brand's first affiliate in Madison, and its third in the state of Wisconsin. It is led by the mother-son team of Melissa LeGrand and Brogan Brunker.

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Fidelity to pay $3.5M in crackdown on ‘no-poach’ agreements

Five title insurance companies have paid $8.25 million in the last 18 months to settle antitrust allegations leveled by New York Attorney General Letitia James.

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Nest Seekers expands to Mexico as demand from US skyrockets

The luxury brokerage has added offices in Cabo San Lucas, Riviera Maya and Mexico City as demand for real estate in the accessible and affordable country skyrockets.

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Pending sales increase 3rd-straight month as prices cool: NAR

"Existing-home sales, pending contracts and new-home construction pending contracts have turned the corner and climbed for the past three months," said NAR's Lawrence Yun.

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Gen Zers see ‘green homes’ in their searches, says RE/MAX study

Amid an economic landscape in flux, homebuyers and sellers continue to want expert advice from real estate agents while looking to prepare for the future, and for Gen Z that means finding "green homes," according to RE/MAX.

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Sherry Chris and Amory Wooden on how tech and culture ‘fuel’ ERA

As ERA Real Estate's Fuel conference unfolds this week, Chris and Wooden, the brokerage's CEO and CMO, revealed how they navigate a slow market and the technology they routinely deploy.

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10 proptech entrepreneurs get real with real estate’s decision-makers

From Rentspree to Better, Intel asked 10 property technology entrepreneurs tough questions on the minds of their colleagues and customers, many of them large, national brokerage brands.

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Mike DelPrete on the perils of hurting for cash in a down market

Big brokerages and emerging disruptors alike dipped into savings as revenues declined late last year. Industry analyst Mike DelPrete spoke exclusively to Intel about the options at their disposal.

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Falling mortgage rates and home prices spur homebuyer interest

Demand for purchase loans picks up for the fourth straight week as mortgage rates continue to retreat from 2023 highs, according to the latest Mortgage Bankers Association survey released Wednesday.

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Will an inventory shortage stymie spring? Look to 1994 for clues

This spring won't be easy for homebuyers and their agents, but history is full of examples in which the supply of homes went down, but sales kept chugging along, according to an Inman analysis.

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Collaborate, communicate, calculate: 7 ways to keep buyers in the deal

The more a buyer is educated about the ins and outs of a transaction, the more comfortable they'll be with bumps in the road. Luxury agent Cara Ameer offers insights designed to help you keep buyers on track.

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Love-hate relationship with social media? Here’s how I make it work

Although people have mixed feelings about social media, there's no denying that it's a valuable tool for marketing your business. Find out how agent Nikki Beauchamp puts it to work effectively.

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Dreading a rise in foreclosures? Here’s one economist’s take

Windermere Chief Economist Matthew Gardner has pulled the latest data on foreclosure starts and looked at the quality of mortgages that have been given to buyers in order to give you a clear idea of how foreclosures will impact the overall housing market. 

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Agents don’t prefer their office’s ‘preferred lender’? Here’s what to do 

In this month's agent-broker perspective, what should an agent do when her brokerage's affiliated lender is less than preferable?

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