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2 minutes reading time (353 words)

Create Custom Welcome Videos

Trending Tips - Tip of the Day
LikeRE.com
Wednesday, 15 January 2025

Creating personalized welcome videos for potential buyers is an innovative way to leave a lasting impression. Here's how you can do it effectively:

1. Highlight Key Features

  • Focus on unique or standout aspects of the property, such as a spacious kitchen, stunning views, or a luxurious bathroom.
  • Keep the tone enthusiastic but genuine.
2. Address the Buyer Directly
  • Use their name if possible (e.g., "Hi Sarah, welcome to this beautiful property!").
  • Reference specific needs or interests they've shared, such as a big backyard for kids or proximity to schools.
3. Showcase the Surroundings
  • Include short clips of the neighborhood, nearby parks, or local attractions.
  • Mention how the location aligns with their lifestyle (e.g., "This property is just a 5-minute walk to the beach!").
4. Keep It Short and Sweet
  • Aim for a video length of 1–2 minutes.
  • Stay concise while covering the most enticing points.
5. Use High-Quality Production
  • Shoot the video in good lighting and with clear audio.
  • If you're not confident in filming, consider hiring a professional or using a user-friendly video editing app.
6. Include a Call-to-Action
  • End the video by inviting the buyer to book a showing, ask questions, or reach out for more details. For example:
    "If you'd like to see this home in person or have any questions, feel free to contact me anytime!"
7. Share Through Accessible Platforms
  • Send the video via email or messaging apps.
  • Post on your social media or real estate website, tagging interested buyers if appropriate.
8. Add Personal Touches
  • Include a friendly introduction and close with your contact details.
  • Mention any upcoming events like open houses or viewing times.


Example Script
"Hi [Name], I'm [Your Name], and I'm excited to show you this beautiful property at [Address]! Let me take you on a quick tour. [Show the home's key features.] This home is perfect for [specific needs or lifestyle]. Let me know if you'd like to visit—it's even more stunning in person!"

By creating custom welcome videos, you not only showcase properties effectively but also build trust and connection with your clients, setting yourself apart in the competitive real estate market. 

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