As iconic brokerage Engel & Völkers embarks on an identity refresh, this marketing leader shares her insights on the process, and what others can learn.Original link...
The quality of listing images can have a powerful impact on the immediacy and quantity of inquiries — not to mention the value of those initial offers.Original link...
Hunter is a valuable solution to stay in front of these contacts, keeping them abreast of the market inventory — agents would never have been able to manage that volume or keep in touch with all of them at once.Original link...
Trainer Rachael Hite used the ultimate cheat to update her headshots — AI. 10 pics and a few days yielded 100 results. Here's what she learned and how it could save you money.Original link...
Parent company Home Point Capital to take an equity stake in The Loan Store, with Homepoint executive Phil Shoemaker to be installed as CEO when the deal closes by the end of the second quarter.Original link...