Create a “Homeowner Tips” Email Series

Here's a "Homeowner Tips" email series designed to keep your real estate clients engaged, informed, and thinking of you long after closing. Each email provides value, strengthens relationships, and encourages referrals — all without being salesy.

Homeowner Tips Email Series (12 Months)

Each email is short, actionable, and focused on seasonal relevance or general upkeep.

Email 1: Welcome to Homeownership

Subject: Your New Home, Your New Journey
Content:
Congrats again! Over the next year, I'll send you quick, practical homeowner tips. These are designed to help protect your investment, save money, and keep your home running smoothly.

Email 2: Winter Prep

Subject: 5 Simple Steps to Winter-Proof Your Home

• Check weather stripping
• Clean gutters
• Service the furnace
• Cover outdoor faucets
• Inspect the roof

Email 3: Spring Cleaning Checklist

Subject: Time to Freshen Up — Your Spring Home Checklist

• Deep clean baseboards, vents, windows
• Service AC unit
• Test smoke detectors
• Declutter storage spaces

Email 4: Boost Your Home's Curb Appeal

Subject: Small Changes = Big Curb Appeal

• Add fresh mulch
• Paint the front door
• Power wash the siding
• Upgrade house numbers

Email 5: Energy-Saving Tips

Subject: Save Energy, Save Money

• Install a smart thermostat
• Replace air filters
• Seal small air leaks
• Use LED lighting

Email 6: Summer Home Safety

Subject: Keeping Your Home Safe This Summer

• Inspect and clean your grill
• Secure doors/windows before vacations
• Trim trees near your home
• Check exterior lighting

Email 7: Fall Maintenance

Subject: Fall is Here — Your Home Maintenance Guide

• Clean chimney (if you use one)
• Rake leaves and clean gutters
• Drain sprinkler system
• Check for drafts

Email 8: Home Tech Upgrades

Subject: Smart Upgrades That Make Life Easier

• Video doorbells
• Smart locks
• Wi-Fi-enabled garage openers
• Leak detectors

Email 9: Avoid Costly Repairs

Subject: Catch Small Problems Before They Get Big

• Check under sinks for leaks
• Monitor water pressure
• Look for cracks in foundation
• Flush water heater annually

Email 10: Home Value Boosters

Subject: Want to Add Value to Your Home?

• Add a backsplash
• Update lighting fixtures
• Replace hardware on cabinets
• Install crown molding

Email 11: Seasonal Decor Tips

Subject: Make Your Home Feel Cozy Year-Round
Quick seasonal decor swaps that don't break the bank — pillows, wreaths, candles, and doormats.

Email 12: Year-in-Review + Referral Ask

Subject: One Year In — Thanks for Letting Me Be Part of It

Recap your year as a homeowner. Remind them you're here for friends or family who may need help buying or selling.