The ultimate listing launch plan for 2023

Want to make sure you’ve got your listing ready to go before launch day? Use this handy checklist to ensure nothing falls through the cracks.

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The problem with appraisals (and what we can do about it)

It is no secret that appraisals can make or break deals in the real estate industry. That's why their accuracy matters so much.

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Poll shows most Americans still think it’s a bad time to buy

Consumer sentiment ticked up slightly in March as confidence in selling conditions improved and fewer people worried about losing their jobs.

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Lake Homes Realty relocates headquarters amid exec shuffle

Joe Gaeta, formerly of Zillow Group, and Kiki Wanshura, formerly of Pacaso, have joined the lake markets-focused brokerage. Heather Glass, who joined the company in 2020 has also been promoted.

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Allowing pets in your rental units: Pros and cons

There are many benefits and risks to consider before listing your property. If you’re on the fence about whether or not to allow pets in your rental units, here are the factors you should consider.

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EXp Realty names Carolyn Merchant as new CMO

Toronto-based marketing executive Carolyn Merchant is eXp's newest chief marketing officer. Merchant joined the company in January 2022 as the vice president of brand and communications.

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7 new markets can use Listing Media Services

ShowingTime+ has again broadened the availability of its agent-focused Listing Media Services in Austin, Philadelphia, Indianapolis, Minneapolis, Las Vegas, Sacramento and Sarasota.

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Zillow unveils affordability tool that prioritizes buyers’ monthly budget

Announced on Monday, the new filter enables users to search for homes within a range of monthly mortgage payment prices that fit their budget, instead of just listing prices.

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Fractional leads in community-based real estate investing: Tech Review

Fractional and its users find investment properties, create public proposals for like-minded group members and assemble a team of investors to purchase them.

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California’s shared appreciation loan program out of money

$300 million in seed funding for CalHFA's "Dream For All" program is gone less than two weeks after it launched. The program is expected to help 2,300 first-time homebuyers.

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How to make a killer first impression with your Instagram bio

Social media strategist Katie Lance sheds light on the power of Instagram for real estate agents and how to curate the perfect bio to showcase your business and let your profile shine.

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The chatbot revolution has begun. Here’s what agents need to know

Tools such as ChatGPT and Bard are brand new but already revolutionizing online content and the real estate industry. Scroll through Inman's latest handbook to get the lowdown.

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CHECKLIST: Daily, weekly, monthly and annual metrics to check

Move from surviving to thriving when you track these meaningful metrics and stay on top of the numbers that matter.

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These 4 strategies will help you develop a billion-dollar mindset

According to broker-owner Bonneau Ansley, high-performing pros need to consistently strengthen their mindsets, because the biggest obstacle anyone will face is the one between their ears. 

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5 power practices every successful real estate entrepreneur needs to know

Utilizing power practices and tools derived from the realms of positive psychology, neuroscience, and holistic wellness, you can lay the foundation for a successful career as well as a joyful and meaningful life.

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Refining an iconic legacy brand: a Q&A with Katelyn Castellano

As iconic brokerage Engel & Völkers embarks on an identity refresh, this marketing leader shares her insights on the process, and what others can learn.

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6 ways to optimize your listing images

The quality of listing images can have a powerful impact on the immediacy and quantity of inquiries — not to mention the value of those initial offers.

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On its mission to humanize real estate, this top brokerage uses new AI solution

Hunter is a valuable solution to stay in front of these contacts, keeping them abreast of the market inventory — agents would never have been able to manage that volume or keep in touch with all of them at once.

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This pro gave AI 10 headshots. Check out the realistic results

Trainer Rachael Hite used the ultimate cheat to update her headshots — AI. 10 pics and a few days yielded 100 results. Here's what she learned and how it could save you money.

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Homepoint selling wholesale business to The Loan Store

Parent company Home Point Capital to take an equity stake in The Loan Store, with Homepoint executive Phil Shoemaker to be installed as CEO when the deal closes by the end of the second quarter.

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