Trials, teams and 2023: It’s Inman’s Top 5 stories of the week, Dec. 16-22, 2022

Catch up on this week's most-read stories, as determined by Inman's readers. Here are the top 5 stories of the week, Dec. 16-22, 2022.

New-home sales continue modest rise — but market ‘lull’ lies ahead

New-home sales rose 5.8 percent to a seasonally adjusted rate of 640,000, according to data released Friday by the U.S. Census Bureau and Department of Housing and Urban Development.

6 red flags to watch out for in 2023 to stay on track in your business

Team leader James Becker shares his six red flags that something is very wrong with your business. If you notice any of these indicators as a business owner it may be time for a reset.

Inclusive is just a word until it’s put into practice

An inclusive organization values all members for who they are, not just what they look like, how much money they make or how much power they hold.

7 resources that guarantee you’ll be the smartest agent in the room

Everyone wants to work with the expert, but how do you position yourself as the local know-it-all (in a good way)? When you gather, assimilate and distribute market knowledge, you can become the resource for real estate information in your area, Jimmy Burgess writes. Here are the information sources you’ll need.

Sink or swim? That’s up to the agents

Expert John Aaroe is not afraid to ask the hard questions. Brokers need to step up and ensure the survival of the company. How much are they willing to invest to make company culture work to save their business?

Property Tour AI bets on virtual agents as tour guides: Tech Review

Property Tour AI is a marketing tool that uses computer-generated "agents" as property presenters. The on-screen avatar hosts the video tour, reciting a script of highlights and features.

Eklund-Gomes renews 5-year contract with Douglas Elliman

While several other high-powered teams have left Douglas Elliman this year, Fredrik Eklund, John Gomes and Julia Spillman have decided to stay with the New York City-based firm for another five years. The group's 90 agents have completed $4 billion in sales this year.

Real (Estate) Talk: The courage to advocate for change with Elaine Gross

In this Real (Estate) Talk episode, expert Dr. Lee Davenport chats with the recently retired Elaine Gross, the founding president of ERASE Racism, the civil rights organization based on New York’s Long Island.

Supra revamps website to ‘reflect the brand’s growing digital services’

The new website intends to “make it easier than ever for customers to find what they need and experience the benefits our solutions offer,“ the company said in a statement.

Team structures are absolute nonsense: The Real Word

This week, Byron Lazine and Nicole White are talking about teams, teamerages, and expansion teams and their effect on rankings, how agents can help buyers obtain down payment assistance, plus topics from left, middle and right.

Sales plunge 35% in November, marking biggest decline on record

Home sales posted their biggest annual decline since Redfin started tracking the metric in 2012, according to data released Thursday.

‘Lego Movie’ honcho inks $91M sale, rounding out biggest deals of 2022

Jonathan Burton, a video game designer, film producer and director behind more than two dozen Lego movies and games, sold the Malibu mansion at the wire to score one of the top deals of 2022.

This tiny Midwestern village was Zillow’s most-searched city of 2022

Prairie City, Kansas, on the Kansas-Missouri state line, was Zillow's most popular housing market in 2022, drawing unusually high traffic and leading the site for daily page views, the portal revealed.

Broker Spotlight: Noa Levy, The Agency Austin

Today, the spotlight shines on Austin, Texas, managing broker Noa Levy of The Agency, who brings a global perspective to her professional and personal commitments.

Reality check! 5 steps to take before setting next year’s goals

As an agent, when it comes to increasing your business in the new year, you need an actionable plan before the year starts if you want to be intentional and strategic about achieving your goals.

10 top-tier lead generation strategies (and how to convert ’em)

What lead generation strategies should be your go-to choices for maximum lead conversion in 2023? Bernice Ross chooses from her best advice over the last year and offers you the most actionable, targeted solutions.

10 tried-and-true closing techniques: How to seal the deal in 2023

Agents need to sharpen their skills to be able to close. Here are the top 10 closing techniques well-versed agents should have memorized so they are equipped to handle any potential objections, Carl Medford writes.

Reputation matters: Rent’s software improves landlords’ online presence

Reputation’s software will be the foundation of RentRep, a unified interface to give users the ability to oversee and empower social media management, listing marketing and online reviews.

Family behind UWM to buy Phoenix Suns and Mercury

The Suns and Mercury deal, valued at $4 billion, sets the stage for the nation's largest mortgage lenders, United Wholesale Mortgage and Rocket Mortgage, to be court rivals.

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