If you're not working with investors or educating your clients about the power of real estate investment opportunities for long-term wealth, you are missing out on a ton of business, and you are not being an advisor to your clients. Differentiate yourself from the competition, and protect yourself from FinTech. In this class, you will learn the following: - How to secure at least 3 transactions out of every listing - Different types of investing styles and strategies - 5 key advantages to owning real estate investments - Associated risks & how to mitigate them - How to find investment properties - Where to find investment opportunities in under 60 seconds - How to CORRECTLY analyze an investment property - How forbearance will impact inventory - How to make a more expensive home more affordable for your move-up buyers.

Instructor Name - SETH WILCOCK

In the complex world of bitcoin and blockchain, it's easy to become overwhelmed with the amount of new, abstract information and technology. So, we're here to break-down and simplify this industry that will soon greatly affect ours.

Cost - 0
Credits - 2

Instructor Name - ANTHONY MEISNER
Company Name - Land Title Guarantee Company

Learn everything you need to know to educate your clients on the title insurance commitment and policy! Learn the basic fundamentals of Title Insurance. After taking this class, you will have basic knowledge of title insurance and how to read a title commitment.

Cost - 0
Credits - 1

Instructor Name - SANA HASAN
Company Name - Land Title Guarantee Company

What and Why of Probate?
You'll learn why we have a probate process, the steps to a typical informal probate in Colorado, and at what point in the process a property can be sold.

When is it necessary to probate, and when is it not?
Not all properties must go through the probate process. You'll learn the implications and requirements of beneficiary deeds, deeds held in trust, joint tenancy, and tenants in common.

Personal Representative and Contract Authority
Does your seller have the official authority to act on behalf of the estate? We'll cover the process of personal representative appointment and what needs to take place BEFORE signing contracts.

What special closing requirements are involved?
Whether the property was held as joint tenancy, tenants in common, or with a beneficiary deed, we'll cover the requirements necessary to properly transfer title for each scenario.

Common Issues to Avoid
Learn the top misconceptions and mistakes so that you can avoid them.

How do I find property owned by estates?
We'll show you the free step-by-step method of locating the names and addresses of personal representatives who are handling estates with property that may need to be sold.

Tuesday, September 14, 2021, from 1:00 PM to 2:00 PM
In-Person Class - 2755 South Locust Street #150, Denver CO 80222

Joe Massey, Sr. Loan Officer at Castle and Cooke Mortgage, bought several condo units. The HOA was involved in litigation at the time, so buyers with traditional financing could not purchase. As a result, the units sold at a depressed price. The litigation was resolved, and the price of the units increased rapidly. Our lender will explain:

- How banks evaluate HOA
- What criteria you should evaluate in an HOA for an investment
- If there is litigation, how to determine if it is a trap or an excellent opportunity
- We’ll go through a complete case study illustrating the concepts
- Q+A
- Includes 1 free CE!


Or, join us LIVE via webinar by registering here (CE not available for virtual attendance): https://event.webinarjam.com/register/21/9kp8gfy

Having a successful real estate business boils down to one essential activity – getting clients! We developed this class from the 100+ mastermind sessions we’ve conducted during which real estate brokers share the top strategies and techniques that work for them to generate business. Whether you’re a new agent looking to accelerate your business, or an experienced agent wanting more consistency with closings, this class will provide you with several successful strategies for more effective prospecting.

INSTRUCTOR: Rohn Goldstein

WHEN: Thursday | September 23, 2021 | 1:00 PM - 5:00 PM

WHERE: Online

WHY: Realtors® are required to complete ethics training within three-year cycles. The training must meet specific learning objectives and criteria established by the National Association of Realtors®. A ​​ ​​three-year ​​cycle ​​began ​​January ​​1, ​​2019 and ends ​​ ​​December ​​31, ​​2021

PRICE: Realtor® Member $40 | Non-Realtor® $60

CE CREDITS: 4 (In order to receive CE credits, you must: have video capability, have video on and be visible for the duration of the class. You may not drive, show homes or participate in any distractions during class. CE credits will not be given to those who fail to follow these guidelines.)

CLASS POLICIES: You must cancel 24 hours in advance to receive a refund less $10 in service fees. If you choose to transfer to another class, you will be charged a $10 transfer fee. You must attend the entire class to receive your Colorado Continuing Education Credits.

IMPORTANT: Registration is a two step process. The day before class you will be emailed a Zoom link to confirm registration, as well as class materials and guidelines.

WHEN: Thursday | September 16, 2021 | 9:00 AM - 1:00 PM

WHERE: Virtual, hosted through Zoom

WHY: Learning how to take a proactive role in preventing legal violations will reduce a real estate licensee's exposure to liability. In this course, we will exam the common law as well as Federal and State statutes that govern real estate transactions. A real estate licensee's awareness of federal fair housing laws and sensitivity to consumer diversity is vital to business success, reputation and growth. Licensees will learn why it is necessary to understand fair housing laws and the impact that both fair housing and diversity have on their business.

GRI ​REQUIREMENTS:

- Be ​a ​Colorado ​Realtor® ​in ​good ​standing.
- Complete ​coursework. The ​GRI ​program ​consists ​of ​15 ​courses, ​most providing four (4) ​hours ​of ​credit, ​for ​a ​total ​of ​56 CE ​hours ​of ​education. Courses ​may ​be ​taken ​online, ​in ​the ​classroom ​from ​a ​sponsoring ​REALTOR ​association, ​or ​a ​combination ​of ​online ​and ​classroom. ​
= All ​60 ​hours ​of ​education ​toward ​the ​GRI ​designation ​must ​be ​completed ​within ​three (3) ​years.

PRICE: Realtor® Member $50 | Non-Realtor® $70

CE CREDITS: 4 (In order to receive CE credits, you must: have video capability, have video on and be visible for the duration of the class. You may not drive, show homes or participate in any distractions during class. CE credits will not be given to those who fail to follow these guidelines.)

INSTRUCTOR: Mike Moger

CLASS POLICIES: You must cancel 24 hours in advance to receive a refund less $10 in service fees. If you choose to transfer to another class, you will be charged a $10 transfer fee. You must attend the entire class to receive your Colorado Continuing Education Credits.

Here is What You'll Learn:

Effective Strategies!
This class covers the most significant challenges of navigating multiple offers and best practices for managing them. If you’ve attended Greg Parham’s Techniques for Better Contract Offers class, this is the flip side for listing brokers.

Escalation Clauses
How to counter escalation clauses effectively AND reasons why you shouldn’t discourage them in your MLS remarks.

Contract Review
Whether or not to set a contract review (acceptance) date in the MLS remarks– and recommended language if doing that.

Offer Disclosures/Countering
Disclose or not to disclose other offer prices AND the proper way to counter an offer with additional provisions to eliminate any confusion on terms or dates.

Inspection Waivers
And how NOT to write them

Appraisal Waivers
Why poorly written ones are so dangerous and what makes a good one

WHEN: Wednesday | September 15, 2021 | 1:00 PM - 4:00 PM

WHERE: DMAR HQ | 4601 DTC Blvd. #100 Denver, CO 80237

WHY: Carl Carter's mom, Realtor® Beverly Carter, lost her life at the hands of two clients in 2014. Since his mother's passing, Carl has dedicated as much time as possible to spread the message of safety. His story and presentation is an impactful combination of harrowing details involving his mother’s story and practical industry anecdotes and takeaways. The statistics show that about 20 real estate agents lose their lives in the course of their work annually. That is 20 too many! The very nature of the business, lone-workers with ample training and tools to self & service-promote, can easily foster business practices of false pretenses and vulnerabilities. We all have a responsibility to raise awareness and build cultures of preparedness.

As part of the safety presentation from our C.O.B.R.A. Safety Instructor, you will also learn real estate-specific self-defense strategies. Who will be there for you? You will. Learn how to protect yourself. You’re meeting a person – generally alone and mostly in an empty property. You may be all over the web and social media, allowing anyone to profile your potential assets, looks, work patterns, etc. This is known as “crime by appointment.” Do you look like a soft target or a hard target in the eyes of a criminal? Learn how to avoid dangerous situations before they even start.

PRESENTERS: Carl Carter & Euell Santistevan, C.O.B.R.A. Safety Instructor

PRICE: Free for DMAR members (must be a DMAR member to register)

CE CREDITS: 0

CANCELATION POLICY: If you register for this class, we ask that you make every effort to attend. Registration is limited and sell out quickly limiting the number of members able to participate.

Here is What You'll Learn:

Seller Finance Limitations
Is the Seller an investor or do they live in the house? What about the Buyer? Learn how the status of both Seller and Buyer can be important factors in what type of seller financing is possible for a particular transaction.

Wrap Closings
We also call wraps "all-inclusive deeds of trust." Learn why these transactions are more protective for the seller and how to structure them.

Subject To Closings
Heard about subject-to? Now learn the process of purchasing a property "subject to" existing financing, as well as pitfalls and special requirements.

Common Issues to Avoid
Got a foreclosure? Maybe the seller is late on payments? You need to know the special legal requirements for these transactions as well as other seller finance techniques that work and don't work.

Ever tried to explain to your buyer or seller the legal impact of all the various provisions in the standard buy and sell contract? This class examines each paragraph of the purchase and sale agreement, why the paragraph is in the contract, and what it really means for your buyer and seller. This class is perfect for agents needing a contract refresher, or for experienced agents that want to discover some short-hand ways of explaining the contract provisions to their clients.

The stock market has dropped over 30% this year at one point. If you or your clients are fed up with the volatility in the stock market then this class is for you. I am more convinced than ever that real estate is where we need to be investing our hard-earned Dollars. Plus, I have been deeply passionate about real estate investing for a long time and the impact it can MAKE IN YOUR LIFE and your clients’ lives!

Real estate has created more millionaires than any other asset class. And not only can real estate create wealth long-term; it also provides an unmatched income stream that acts like a pension for you in retirement.

Thus, I am teaching my class titled "How to Create a Pension Using Real Estate".

Here is what you will learn.
• Why you can’t count on pensions, Social Security, or IRAs/401ks
• How just 2 rentals can create a predictable lifetime income stream
• Learn the 6 tax advantages with investment real estate
• Learn the 10 benefits of investing in real estate
• 5 ways to acquire properties
• The pros and cons of each property type
• Over 20 great insider property manager tips

Instructor: Randy Hay

Every year the Division of Real Estate releases new forms and changes to the existing Commission approved forms. This class is an in-depth look at the changes and new forms effective January 1, 2022 that you will not find in the Annual Commission Update including:

1. Major revisions and additions to the Contract to Buy and Sell Real Estate.
2. Update to the Earnest Money Release you need to understand.
3. New Extension or Termination of Contract form.
4. New Seller Associatoin Authorization.

This class was created by Damian Cox, the Vice Chair of the Commissions Forms Committee, and all instructors have been personally trained by Damian. Don't just learn what changed, learn why the changes were made, what risks are associated with the changes and how to explain the new forms and provisions to your clients.

Credits - 3
Cost - $30

Tired of your clients getting pushed aside because of their credit? Join us to learn the ins and outs on how credit scores impact your buyers. We will cover how credit is formed, calculated, and how increasing your clients credit can help maximize their buying power.

Cost - 0
Credits - 2

Instructor Name - ANDREW NUNTAPREDA
Company Name - Supreme Lending

Take an in-depth look into appraisals from a lenders perspective. We will show you and explain the steps taken by an appraiser to determine a property's value. We will look at how adjustments are calculated, how comps are determined, and how to legally negotiate when appraisals come back short. You will surely expand your knowledge and enjoy this in depth look into appraisals.

Cost - 0
Credits - 2

Notes - Pre-registration is required to obtain a link for the class.

Instructor Name - TYLER DUNCAN

Instructor: Randy Hay

Every year the Division of Real Estate releases new forms and changes to the existing Commission approved forms. This class is an in-depth look at the changes and new forms effective January 1, 2022 that you will not find in the Annual Commission Update including:

1. Major revisions and additions to the Contract to Buy and Sell Real Estate.
2. Update to the Earnest Money Release you need to understand.
3. New Extension or Termination of Contract form.
4. New Seller Associatoin Authorization.

This class was created by Damian Cox, the Vice Chair of the Commissions Forms Committee, and all instructors have been personally trained by Damian. Don't just learn what changed, learn why the changes were made, what risks are associated with the changes and how to explain the new forms and provisions to your clients.

Cost - $30
Credits - 3

Instructor: Eric Nesbitt, Esq.

Commercial real estate is any property owned to produce income, including office, industrial, retail, mixed-use, medical office, entertainment and educational facilities. It also includes vacant land that will eventually be leased or developed.

This course is for individuals interested in entering the commercial real estate field. The course provides an introduction to the fundamentals of commercial real estate, including property types, financials, and valuation. It covers the four major property types: multi-family, office, retail, and industrial. Brokers are presented with an overview of the major differences between commercial real estate and personal use real estate. Topics include the common agent activities found in the commercial real estate marketplace, including leasing, sale, development, property management, and financing; the financial factors in commercial real estate investments; and discussion of the common rules of thumb, including cost per square foot, gross rent multiplier, capitalization rate, and the cash on cash return. Brokers also learn common lender terminology that applies to commercial real estate, the types of loans available, and an understanding of the concept of leverage.

Credits - 3
Cost - $30

Instructor: Rob Lynde

Join us for the 2021 Landlord Symposium, hosted by the Colorado Springs Chapter of NARPM.

Date: Thursday Sept. 23rd, 2021
Location: The Hotel Elegante 2886 S. Cirlce

This year we are packing in the most relevant topics for our Small Property Owners to keep them up-to-date on the pressing issues most relevant to their sustainability and success. We are very excited to feature a panel of esteemed professionals to discuss:

- Management Agreements
- Fair Housing
- Brokerage Relationships
- Qualifying Tenants
- Accounting
- New Legislation

Plan for a day of education and specialized training covering topics property managers need to know. Earn seven hours of CE credit. Snacks and lunch will be provided.

Credits - 7
Cost - $150

Instructor: Rob Lynde

In this class attendees will learn how to put together the DORA required Policies and Procedures manual. The cirruclium delves into the areas that are required to be included in the Policies and Procedures manual. Each area of business is addressed and discussed on how to establish real estate businesses to be fully compliant. Additionally, attendees will learn how brokerages practicing property management should and can expand the property management section of the Policies and Procedures Manual to create systems and a Standard Operating System for day to day property management.

This course applies directly to Managing Brokers as the Policies and Procedures manual is required for all brokerages. It will educate the attendee on all areas required to be in the Policies and Procedures Manual as well as give them the opportunity in class to create a compliant manual with a detailed Property Management section.

Credits - 4
Credits - $40

Instructor: Nate Rees

Does your client fall outside of the strict qualifying guidelines for an advertised mortgage? It's not that they can't qualify, it's that they fall outside of their box. This one-hour CE course explores loan options that are available for buyers who do not qualify for a traditional mortgage. With 28% of U.S. workers being self-employed and 57% of households having a credit score below 680, there is a tremendous market of "out of the box buyers" to assist. Loan programs that will be covered include:

- Loan options for self-employed buyers
- Down payment assistance
- Asset qualification
- Loan options for investors
- Reverse for purchase

INSTRUCTOR: Mickey Sanders

WHEN: Wednesday | September 1, 2021 | 9:00 AM - 12:00 PM

WHERE: Virtual, hosted through Zoom

WHY: Why are transactions so hard? There are many different parties to the transaction that must come to an agreement on so many issues. Learn how to communicate with different personality types and negotiate the many aspects of the transaction while staying within the rules and keeping your client happy all at the same time.

PRICE: Realtor® Member $40 | Non-Realtor® $60

CE CREDITS: 3 (In order to receive CE credits, you must: have video capability, have video on and be visible for the duration of the class. You may not drive, show homes or participate in any distractions during class. CE credits will not be given to those who fail to follow these guidelines.)

CLASS POLICIES: You must cancel 24 hours in advance to receive a refund less $10 in service fees. If you choose to transfer to another class, you will be charged a $10 transfer fee. You must attend the entire class to receive your Colorado Continuing Education Credits.

WHEN: Tuesday | August 31, 2021 | 8:30 AM - 11:00 AM

WHERE: PPA Event Center | 2105 Decatur St. Denver, CO 80211

WHY: August is DMAR Member Appreciation Month and as a token of our appreciation, we are offering our members special perks all month long! In addition to an entire month of FREE CE, 25% off at DMAR's Realtor® Stores, member spotlights and social media giveaways, we are hosting a FREE Member Appreciation Event featuring one of everyone's favorite national speakers, Elliot Eisenberg. Join us as Elliot, along with a panel of three local broker-owners, updates us on the shifting market dynamics and shares his perspective on whether this slow-down is here to stay or just a seasonal blip. Breakfast will be provided and some lucky attendees will win raffle prizes.

PANELISTS:

- Stacie Staub, Founder and CEO of West + Main Homes
- Heather Bustos, Managing Director and Employing Broker of Compass
- Justin Juarez, CEO and Team Leader of Keller Williams Realty Downtown

PRIZES: (must be in attendance to win)

1. Local dues waiver
2. Sentrilock 1 year subscription
3. 2 tickets to the 2022 Economic Summit

PRICE: Free for current DMAR members (You must register online. Tickets will not be available at the door)

DMAR EVENT POLICY: In order for us to safely gather at in-person events, all attendees will be required to wear a face-covering unless they are actively consuming food or beverages. Masks will be available to those who need them.

WHEN: Tuesday | August 24, 2021 | 9:30 AM - 10:30 AM

WHERE: Online, hosted through Zoom

WHY: Join us for an exclusive DMAR Industry Partner event to hear from a panel of a few of our top Realtor® members - Colin Dart with milehimodern, Madison Kissel with The Kissel Group at Compass and DMAR's 2020 Rookie of the Year, Becky Clay with eXp Realty - as they answer questions and talk about what they are looking for in their Industry Partner relationships. We'll be covering all the tips and tricks you need to know in order to maximize your membership, attract top agent business and stand out from the noise as an Industry Partner. You'll also learn about the promotional avenues available to you through DMAR's website & Industry Partner Directory, email marketing, events and more.

PRICE: Free for members

Clients always ask “how’s the market?” This class gives you specific talking points to sound like an expert on the trends for the previous Quarter. We also discuss how you can use the information for listing presentations, and for buyers that aren’t sure if “now is the time to trade up” or if they should wait until later.

I have written many times about Metro Districts and their impact on housing affordability and the danger they may pose to homeowners in the years and decades to come. But, many of you told me that wasn’t enough and that I should create and teach a class on Metro Districts. My new class is done and I have titled it “How to Protect Your Clients from Metro Districts."

Here is what you will learn—

- What are Metro Districts and why we have them in Colorado?
- How developers and builders secretly control Metro Districts.
- The types of debt Metro Districts issue and the staggering amount of debt that has been authorized and issued by Metro Districts that homeowners are required to pay for decades to come.
- The most dangerous type of debt issued by Metro Districts.
- How Metro Districts impact consumers’ property tax bills.
- What should the State do about Metro Districts?
- What should homebuyers do to protect themselves?
- The website you and your clients NEED to review before purchasing a home.

We will examine some of the most frequent types of contract disputes and offer guidance on how to avoid them in the first place. We will also cover the process to recover earnest money after a contract breach.

Attorney Greg Parham will discuss two major pieces of legislation that impact landlord-tenant law in Colorado: Senate Bill 21-173 and House Bill 21-1121. If you’re a landlord you need to know about these laws because they significantly change current law, including matter such as:

- landlord’s ability to raise rents
- notice periods for rent increases
- grace periods
- caps on late fee charges
- significant changes to the eviction process

Learn how to make winning offers, without getting in trouble! Course Topics include the following: The Pros and Cons of Making Offers More Attractive - Potential Broker/Buyer Liability to the Seller- Problems With Love Letters"- Problems with Escalation Clauses - More than One Buyer Interested in the Same Property - Vetting All of the Above with Clients Before They Are in the Pressure Situation.

Cost - $40
Credits - 3

Instructor Name - JON GOODMAN
Company Name - FRASCONA JOINER GOODMAN & GREENSTEIN PC

This class will give you some real-life pointers on what to do and not do when you are involved in a real estate transaction that also involves a contractor, whether its a new build or a fix and flip. We will go through some real examples of problems that occur and how to avoid them. The class will provide practice pointers on how to avoid getting sued in these situations while still doing the best for your clients.

Cost - $25
Credits - 2

Instructor Name - Cinthia Manzano
Company Name - Frascona, Joiner, Goodman & Greenstein P.C.

In-Person Class will be held in the Your Castle Real Estate Classroom at 2755 S. Locust Street, Suite 150, Denver, CO 80222. The class will also be live-streamed via Zoom.

Hosted by Derek Marlin with Elevation Investment Properties

Gain high-level experience learning every step of our profitable system including deal analysis, budgeting & inspections, The “Big 4 of Project Management”, running single or multiple projects, and successful listing strategies.

This class includes pro tips and software/system (Monday.com) to maximize profitability and running projects at scale.


Limited in-person seating at the First Alliance Title Denver Office:

Every year the Division of Real Estate releases the required Annual Commission Update (ACU) course with topics the Division believes are important for brokers to know. This is the required class every broker must take each year.

Cost - $40
Credits - 4

Instructor Name - Damien Zumbrennen
Company Name - Zumbrennen Law, LLC

Learn everything you need to know to educate your clients on the title insurance commitment and policy! Learn the basic fundamentals of Title Insurance. After taking this class, you will have basic knowledge of title insurance and how to read a title commitment.

Cost - 0
Credits - 1

Instructor Name - Brenna Harper
Company Name - Land Title Guarantee Company

Feeling swamped? Need some fresh ideas on improving your productivity? This class explores some of the hottest new apps, programs, tips, tricks, and tools for increasing efficiency. Although we focus specifically on increasing productivity in real estate, much of this information will also help your personal life as well. It’s about working smarter, not just harder.

What and Why of Probate?
You'll learn why we have a probate process, the steps to a typical informal probate in Colorado, and at what point in the process a property can be sold.

When is it necessary to probate, and when is it not?
Not all properties must go through the probate process. You'll learn the implications and requirements of beneficiary deeds, deeds held in trust, joint tenancy, and tenants in common.

Personal Representative and Contract Authority
Does your seller have the official authority to act on behalf of the estate? We'll cover the process of personal representative appointment and what needs to take place BEFORE signing contracts.

What special closing requirements are involved?
Whether the property was held as joint tenancy, tenants in common, or with a beneficiary deed, we'll cover the requirements necessary to properly transfer title for each scenario.

Common Issues to Avoid
Learn the top misconceptions and mistakes so that you can avoid them.

How do I find property owned by estates?
We'll show you the free step-by-step method of locating the names and addresses of personal representatives who are handling estates with property that may need to be sold.

As a listing broker, it is great to receive multiple offersuntil: Two competing buyers think that they have contracts to buy your property; Your seller accepts the wrong offer; Your seller has remorse and seeks to back out of a contract. This class explains the good and bad of back-up contracts, escalation clauses, kick-out clauses and more.

Cost - $40
Credits - 3

Instructor Name - JON GOODMAN
Company Name - FRASCONA JOINER GOODMAN & GREENSTEIN PC

There are many tools and no magic secret to being a successful negotiator! Some people are naturally better negotiators than others, but all of us can become better negotiators. This class will teach you characteristics of a great negotiator, common actions that weaken our position and ways to be a good negotiator!

Cost - $40
Credits - 3

Instructor Name - JON GOODMAN
Company Name - FRASCONA JOINER GOODMAN & GREENSTEIN PC

Interested in learning more about Airbnb? We'll go over the ins and the outs, how to get started and what to be aware of; including: how Airbnb works, pros/cons, analyzing an Airbnb investment, laws and taxes, insurance, and resources for future hosts and agents.

Cost - 0

Instructor Name - Lisa Kerin-Welch & Sabrina Calnan

This course will primarily focus on single-family homes, duplexes & triplexes. Topics covered include the following: What is a Policy and Procedure Manual What is included in the Policy and Procedure Manual Updating the Policy and Procedure Manual Organizational Structure of the Company Establishing Employee Policies and Procedures Management Services Provided Preparing Your Property for Tenants Contractors for Your Properties

Cost - $69
Credits - 6

Instructor Name - PETER MEER
Company Name - MEER AND COMPANY INC

This course will primarily focus on single-family homes, duplexes & triplexes. Topics covered include the following: Fair Housing Finding the Best Tenants Working out Details with Your Tenants Soliders and Sailors Relief Act Lease Renewal Tenant Move Out and Keeping the Books

Cost - $69
Credits - 6

Instructor Name - PETER MEER
Company Name - MEER AND COMPANY INC

Smooth stress free closings for your buyer and seller can greatly increase the opportunity for referral business. Are you doing everything in your power to ensure the smoothest closing for your clients? Close Like a Pro is a class for new agents as well as experienced agents looking for ways increase referral business by ensuring professional closings.

Credits - 2
Cost - $0

Instructor Name - CHRISTINE LEE
Company Name - LAND TITLE GUARANTEE COMPANY

WHEN: Thursday | August 12, 2021 | 9:00 AM - 1:00 PM

WHERE: Online

WHY: With more than a million real estate licensees in the United States, effective personal promotion is not optional. To survive in the real estate marketplace, today’s licensee must differentiate him or herself to obtain and retain customers. The purpose of this course is to review the elements necessary to create a promotion plan based on personal differentiators.

In Principles of Marketing, Phillip Kotler defines marketing as “a social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others.” Marketing then, in working hand in hand with sales, becomes an ongoing process of planning and executing the strategy and tactics for products and services to create a dialogue or communication.

Learning Objectives:

- Develop a Unique Selling Proposition, elevator speech, and brand for use in personal promotion.
- Utilize promotional materials and communication channels that are consistent with a personal brand, the target market, and an overall promotional plan.
- Determine a target market for personal promotional efforts.
- Use individualized marketing components as basis for the development of an overall personal promotional plan.
- Apply the REALTOR® Code of Ethics to marketing efforts.
- Prepare a pre-listing and listing presentation.
- Demonstrate communication models that gain appointments, listings, and answer listing objections.
- Manage the complete listing process.
- Use proven, successful approaches with FSBO’s and expired.

GRI ​REQUIREMENTS: - ​Be ​a ​Colorado ​REALTOR ​in ​good ​ ​standing - ​Complete ​Coursework ​- ​The ​GRI ​program ​consists ​of ​15 ​courses, ​most providing ​ ​4 ​hours ​of ​credit, ​for ​a ​total ​of ​56 CE ​hours ​of ​education. ​ ​Courses ​may ​be ​taken ​online, ​in ​the ​classroom ​from ​a ​sponsoring ​REALTOR ​association, ​or ​a ​combination ​of ​online ​and ​classroom. ​ ​All ​60 ​hours ​of ​education ​toward ​the ​GRI ​designation ​must ​be ​completed ​within ​3 ​years.

COST: REALTOR Member $50 | Non-REALTOR $70

CE CREDITS: 4 You must have video capability and have it on and be visible during the class to get CE credit. Students may not drive, show homes or participate in any event that distracts from the class. Classes will be treated just as if it were in an in-person class.

IMPORTANT: Registration is a two step process. The day before class you will be emailed a Zoom link to confirm registration, as well as class materials and guidelines.

CLASS POLICIES: You must cancel 24 hours in advance to receive a refund less $10 in service fees. If you choose to transfer to another class, you will be charged a $10 transfer fee. You must attend the entire class to receive your Colorado Continuing Education Credits.